![]() That recording was supposed to be just a demo, but attempts at a more fully produced version of the jingle failed to create the same enthusiasm as the Rachels’ original. So me and my art director Rachel Warner recorded it - she’s the second voice - and showed it to Groupon.” “I wrote the song, and then I sang it in the way I did - ‘YOU-are-WATCH-ing” - in the meeting, and Matt Reinhard was like, ‘You should just sing it like that, and record it, and we’ll show it to Groupon,'” Block recalls. ![]() It was up to copywriter Rachel Block, one of those two eponymous Rachels, to write and record the jingle’s vocal. ![]()
0 Comments
Leave a Reply. |